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What is SEO? Most of the webmasters, bloggers and internet marketers would already know what SEO (Search Engine Optimization). According to Wikipedia, SEO is a series of processes conducted systematically aimed at increasing the volume and quality of traffic visits through search engines to a particular website by utilizing the mechanism of work or search engine algorithms and also it's mean the process of manipulating the visibility of a website or a web page in search engines.


The goal of SEO is to place a website or blog at the top position, or at least the first page of search results based on certain targeted keywords. Logically, websites that occupy the top position in search results have a greater chance of getting visitors.

As long as way with the growing use of Internet network as a business medium, the need for SEO is also increasing. Being in the top position of search results will increase the chances of a web-based marketing company to get new customers. This opportunity is used a number of parties to offer search engine optimization services for companies that have a business base on the internet

Well, this time Hendra Surya.COM will explain the benefits of SEO process..

  • Getting Potential Organic Traffic
What is organic traffic? Organic trafc is the traffic we get from a search engine like google, yahoo, bing, yandex and many others. A website that is SEOable certainly get a lot of visitors, if you have a business website or selling online, would want a lot of visitors a lot, right?

Here I will specialize for Google search engine, I call Google because this search engine is the biggest and able to search anything on earth. Traffic from Google is the traffic that is able to attract potential customers or potential visitors.

Google users typically type in unique keywords  when they are looking for the products they need, or find useful information to provide solutions to their problems. Well when they find your business website through Google which in fact always presents search results based on keywords, then most likely they will become your customers or visitors because they use keywords that suit your business.

These potential traffic will come continuously to your website for free and will help increase the number of customers and sales of your business.


  • Improve Branding Products / Services
Surely if your website or webblog optimazed well, your products are going to be known by all internet users who frequently visited website. And so the value of your product / service brand will be more uplifted.

For example, you have a skin whitening product, call it "Brand A" and Brand A is always perched on top if someone is looking for skin whitening products, surely they will automatically visit your site and interact, after the transaction and alhamdulillah your customers are satisfied and recommend Brand A to her friends and colleagues. That way your product will be famous.
  • Increase Brand Awareness Products / Services
Brand Awareness is the ability of visitors or consumers to recognize or remember a brand. The more famous a brand on relevance (as mentioned above) certain then the possibility of sales intensity will also be greater. Actually point discussion is the same as Branding Product, only here is purely what and the experience of a customer itself feel.

  • Getting Customer Data Personalizedly
So many internet marketers and online entrepreneurs are willing to spend their money to advertise in various advertising media in order to get contact data (email, hp number, address, etc.) of potential customers or loyal customers of their business.

What are the benefits of this customer data?
By knowing the data of prospective customers it will be easier to contact them when we release a new product or want to provide special promotional offers to sell old products. In essence, we can still connect with customers at any time.

Well if our website or webblog already optimized well (SEO Friendly), it would be easier to get the customer data and of course free. Certainly we need other services to store the customer database, such as subcription feed service or autoresponder to build our customer email list.

Oke.. Maybe this was just a discussion about SEO, we can connect in the next post..

Keep fight for your success !!!
Penulis : M.H Surya
Judul : Understanding SEO and Benefits
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